HAYES, Va. – A new Hardee’s® in Hayes will celebrate its opening this Friday with a giveaway of free Thickburgers® for a year for the first 99 customers through the door. The restaurant opens for business at 6 a.m. and will also give those first 99 customers a free Sausage Biscuit and cup of coffee, courtesy of radio station Xtra 99.1 who will broadcast live from the restaurant from 6 to 9 a.m. In addition to the lucky first 99 customers who will receive coupons entitling them to a one-third pound Thickburger once a week for an entire year, customers will have a chance to win an assortment of other giveaway prizes.
The new Hardee’s at 2398 George Washington Memorial Highway replaces the nearby location at 2418 George Washington Memorial Highway which will close on Thursday. Both locations are operated by Hardee’s franchisee Boddie-Noell Enterprises.
The new Hardee’s in Hayes will feature the Hardee’s “Classic Star” décor which includes barstool-height chairs and tables and stainless steel finishes creating a contemporized 1950s look.
After Friday, the new restaurant’s regular hours will be from 5 a.m. to 10 p.m. Monday through Thursday, 5 a.m. to 11 p.m. on Friday and Saturday and from 6 a.m. to 10 p.m. on Sundays.
Boddie-Noell Enterprises, which is based in Rocky Mount, N.C., is the largest Hardee’s franchise operator in the U.S. with 340 restaurant locations throughout the southeast. For more information please visit www.bneinc.com.
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About Boddie-Noell Enterprises
Boddie-Noell Enterprises (BNE) is a diversified family-owned business engaged primarily in restaurants and land development. BNE is the largest Hardee’s franchise operator in the United States with 340 restaurants across four states. For more information about the company, visit www.bneinc.com.
About Hardee’s
Celebrating 50 years in the quick-service industry, Hardee’s Food Systems is a wholly owned subsidiary of CKE Restaurants, Inc. (NYSE: CKR) of Carpinteria, Calif. As of the end of its fiscal 2010 third quarter, CKE Restaurants, Inc., though its subsidiaries, had a total of 3,147 franchised, licensed or company-operated restaurants in 42 states and 14 countries, including 1,221 Carl’s Jr. restaurants and 1,913 Hardee’s restaurants. For more information, or to find a Hardee’s near you, go to www.ckr.com or www.hardees.com. Hardee’s social media sites include www.facebook.com/hardees, www.twitter.com/hardees and www.youtube.com/hardees.